This year’s event, Lexus: Sparks of Tomorrow, presented a trio of design explorations, all inspired by Lexus’ human-centred, future-oriented approach to design. Compelling and engaging, Lexus: Sparks of Tomorrow, included an immersive installation by award-winning architect and designer Germane Barnes with lighting studio Aqua Creations, new prototypes from LEXUS DESIGN AWARD 2022 finalists, and work by students at London’s Royal College of art envisioning a more sustainable future.
“We were excited to return to Milan Design Week with an incredible array of projects that highlighted next generation design and our commitment at Lexus to forging a path towards a carbon-neutral future through technology, craftsmanship, and innovation,” commented Brian Bolain, Lexus’ global head of marketing. “We were especially thrilled to be able to present the work of the LEXUS DESIGN AWARD 2022 finalists and Royal College of Arts students in the context of Germane Barnes’s ON/ installation, in its second iteration here with lighting design studio Aqua Creations. It was great to see how the public engaged with the Lexus presentation, and make our vision for the future their own”
Developed in partnership with Lexus and Germane Barnes, the ON/ installation gave a vision for an electrified, carbon-neutral and human-centred future. The display showcased the Lexus RZ, the first Lexus dedicated battery-electric model. Rendered in a wire frame suspended just above the ground, the vehicle’s interpretation embodied Lexus' vision of a more sustainable future coming into focus and embracing the ideas of electrification, technology, and bespoke design. The RZ was illuminated by Aqua Creations’ Code 130° silk collection of colourful pendant lights, which added a material quality to the immersive installation reflecting Lexus’ vision for a carbon-neutral future becoming a reality. The installation was accompanied by a lounge area featuring the new ToTeM lighting collection by Aqua Creations.
“It was thrilling to revisit the ON/ installation with Lexus and bring the display to Milan,” said Germane Barnes, principal of Studio Barnes. “The original ON/ exhibit featured the LF-Z, a concept car that signalled a move toward carbon neutrality. Now, with the RZ, we explored the evolution from concept to reality, partnering with Aqua Creations to create an environment that is infused with heightened sense of materiality. Designing for a future that is collaborative, sustainable, equitable, and prioritises the unique experiences of individuals is both a driving force of my practice and an exciting synergy with the designers showcased across Sparks of Tomorrow.”