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We see technology as a catalyst for creation. Never content with supply adopting the latest innovations, we carry them forwards, taking them in surprising and imaginative directions.

Exceptional technology as standard

The latest, most advanced innovations can be found across our entire range. Executed to the highest level, it's there to bring you the finest experiences. From our superb interiors to intelligent and intuitive safety systems like LSS+, technology and luxury are present in parallel, through everything we create.

elevated options

Many of our most refined features come as standard, but you can also choose from the latest in entertainment, climate control and safety systems. The result? A refined experience every time you get behind the wheel. When you're driving, everything is under your control. With a simple touch of a button on the dash, you can alter and enhance your environment to your preferences.

Acoustic perfection

We partner with premium audio specialists, Mark Levinson®, working together to develop bespoke listening solutions that take in-vehicle, entertainment to the next level. Mark Levinson® are closely involved at every step. They're there in the very moment a new car concept is first imagined and developed, so they can ensure the vehicle's interior is precisely calibrated for the optimum acoustics. Speaker placement and calibration is entirely custom to our cabin environments.

optimized atmosphere

A vehicle's atmosphere may be invisible, but it matters. To us, it matters a great deal - so much that we've incorporated award-winning Nanoe® technology which monitors and adjust cabin air quality at a microscopic level. Going beyond the traditional effects of climate control, this innovation guarantees ultimate comfort, at all times.

Lexus safety technology

Your safety is our priority. Lexus Safety System + defines a new era in accident prevention, to protect you, your passengers and people in other vehicles and pedestrians from harm. By complementing and reinforcing your driving abilities Lexus Safety System + enhances your senses to ensure that you always feel confident on the journey ahead.


We believe the wellbeing of everyone on board a Lexus vehicle should be protected in all manner of ways. With Panasonic nanoe™ X air purification technology, a cleaner, healthier in-car environment is created. 

pushing the limits of invention

Our concept cars draw upon and in turn fuel ideas for future technology. The LF-FC, UX Concept and Kinetic Seat Concept are forward projections, but they're also pioneering laboratories where we've put daring new ideas to the test, giving imaginative thinking the freedom to make technologies leaps.

seating re-imagined

The revolutionary Lexus Kinetic Seat Concept was unveiled at the 2016 Paris Motor Show. Approaching seating with fresh eyes, we developed an innovative web construction to bring you enhanced comfort. The radical fibers stabilise your movements, for reassuring safety and support. So when you take your seat, you can relax your mind as well as your body.

Intelligent interfaces

Both the UX Concept and our LF-FC imagine more effortless, natural and more human ways of interacting with your vehicle. Soon, these vehicles will be able to interpret and respond to your gestures and touches. Holograms are also on the horizon.

LS pioneering features

It builds upon Lexus Safety System + to add advanced new features, providing a higher dimension of driver support than ever before.

Pre-Collision System (PCS), Lane Departure Alert (LDA) and Dynamic Cruise Control have all been further improved. The LS helps prevent collisions in innovative new ways, with features like Pedestrian Alert and Active Steering Assist to enhance and compliment your driving senses, intuitively and intelligently.

Lexus electrified

For over 15 years, Lexus has pioneered and perfected electrification, culminating in cars that are exciting, efficient and durable. Near silent engines provide dynamic driving experiences while protecting the planet. World leading technology makes everything safe, seamless and luxurious. The next generation is here and it feels amazing.




Discovering unexpected applications

Our approach to technology is always dynamic, never static. Rather than applying technologies in their existing forms, we see them as inspiring starting point for new developments. Always projecting forward, we think creatively and laterally, re-working and re-imagining the latest advances.


Thinking in an unconventional way, we borrowed the latest CAT scanning techniques from medical science. Why? Because we saw a surprising and valuable new usage for Lexus.

Traditional approaches to examining engines rely on mechanical and external inspections. But, at Lexus, we want to know the inside of every engine is perfect.

Computer Axial Tomography (CAT) allows us to explore the insides of an engine in 3D. We can check for imperfections with absolute precision. Our unconventional method produces uncompromising results.







Fusing nature and technology, we make innovative use of ecological materials to unearth solutions that are kinder to the planet. Experience distinctive interior elements which evoke the beauty of the natural world. You’ll discover stylish yet functional finishes and entirely novel features.

Nature and technology combine to stunning effect in the Lexus CT’s powerful speakers. We’ve utilised bamboo in a completely new way, to generate incredible acoustics.

The speaker’s diaphragms are formed from a material that mixes plant opal – a microscopic needle-like structure found at the fringes of bamboo leaves – with charcoal. Lightweight yet loud, the diaphragm is rigid enough to hit high notes precisely, and flexible enough to dampen its own vibrations.







We use virtual reality to take our testing to the next level. Both driving conditions and driver reactions can be simulated like never before. By creating a truly immersive experience, we're able to gather rich feedback from real drivers, on a wide array of safety features. We use it to improve and perfect our technology, enhancing your confidence and peace of mind.

Inside a smart dome sits a Lexus LS. Wrap-around screens display highly realistic projected images of city and highway driving. Cylinders move, tilt and rotate, simulating turning, climbing, acceleration and deceleration. And audio recordings of engine noise, vibration and wind complete the effect.

The simulation possibilities are endless. For example, reproducing monotonous driving situations allows us to explore the workings of drowsiness, helping us develop a smart warning system. Takahiko Murano, in charge of designing the experiments, explains, "This is the sort of test that would be impossible to perform in the real world."